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The company capitalizes a lot on its ability to incorporate trending solutions into its content and reintroduce older hits. Entering the live casino vertical, which was possible through the Extreme Live Gaming acquisition, was an important step to becoming a major powerhouse. It all started with slots, and later the supplier introduced other content. And Pragmatic games get better and more competitive. The company just keeps marching forward collecting awards every year. Seems like challenges don’t faze this studio as it manages to deal with everything that its competitors throw at it, be it innovative features, blockbuster games, or exciting partnerships. But that’s something this company does, and this alone does draw an army of new players. Not many would dare to invest €1,000,000/month for seven months straight. Pragmatic was among the first, if not the first, suppliers to launch massive marketing campaigns which cashed out mind-blowing total amounts of money to punters just for their regular game sessions. The top games it has produced performed amazingly great for years, which is rare in today’s fast pacing and saturated slots world. But it’s hard not to recognize the developer’s ability to make smart choices, adjust on the go, and be able to catch the players’ attention for a long. Many times inspiration comes from successful products rolled out by other masterminds. Pragmatic has built itself to the point that now the gambling community expects nothing more but exciting and engaging content across different verticals. The road to the top echelon wasn’t easy and quick, but one has to admire the studio’s tenacity and the ability to evolve.

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